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What's with the relative lack of love for user onboarding among UX practitioners? So many of us researchers and designers focus on creating great product and service experiences, yet we often give scant attention to one of the most important parts of the user experience: the critical phases between the time when someone first installs or signs up and when they've incorporated your offering into some aspect of their life.
Paul Sherman will provide you with ammunition you can use to sell the value of user onboarding design in your organization, as well as as analysis of some great, good, and not-so-good examples of user onboarding experience design from around the web and mobile.
Speaker: Paul Sherman Paul Sherman has worked in user experience since the days of dial-up. He is the founder of ShermanUX, a user experience research and design consultancy. He has conducted user research, usability testing and UX design for web, desktop and mobile in many fields including accounting; banking; e-commerce; financial planning and portfolio management; healthcare; mobile gaming; mobile device hardware and software; network, server and cloud application security; tax preparation; and travel, among others. He teaches graduate courses in user experience research and design at Kent State University, where he is an Assistant Professor.
AGENDA:6:30-7:00 pm – Food & Beverages
(Greek and American - hummus, wraps and salad,
veggie and GF options available)
7:00-7:15 pm – UXPA Cleveland announcements
7:15-8:15 pm – Presentation and Q&A
LOCATION:Parma Snow Branch of Cuyahoga
County Public Library
2121 Snow Rd, Parma, OH 44134
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