This icon serves as a link to download the eSSENTIAL Accessibility assistive technology app for individuals with physical disabilities. It is featured as part of our commitment to diversity and inclusion

Log in

Designing a System with Object-Oriented UX (OOUX)

Nielsen’s second usability heuristic says a system should match the real world. Easier said than done! OOUX is a philosophy that helps align product teams toward this goal by rooting digital systems in familiar, real-world objects (people, places, and things) instead of abstract processes. By mapping out objects, relationships, attributes, and actions, we can design the simplest system that faithfully matches the real world.
 Join Ben Pappalardo, User Experience and Design Consultant at Insight, as he explores this emerging topic.

Be A Part of UXPA Cleveland

Join hundreds of UX leaders and experts in the Cleveland area!

Our Sponsors

Platinum Sponsors

Gold Sponsors

Silver Sponsors

Bronze Sponsors

In-Kind Sponsors

Copyright© 2017 UXPA Cleveland | User Experience Professionals Association, Cleveland Chapter. All rights reserved.

Powered by Wild Apricot Membership Software